1:55 – Kara’s First Real job
10:13 – Journey towards Entrepreneurship
15:42 – Interview Questions to find the right people
17:47 – Impetus behind the product/drink
24:47 – Launch of a new Category
26:42 – Putting all the eggs in one basket
28:38 – Challenge in educating consumers
31:40 – Brand Demand
32:38 – Process of Writing a Book
35:52 – Motivation Lesson for Everyone
40:24 – Amazing Guest on Kara Goldin’s Show
46:08 – Professional/Personal Silver Lining
49:07 – Kara Goldin’s North Star
