Noam Bardin: Building with Intention: His Journey From Waze to Post.News
My guest today on The POZcast is Noam Bardin. Noam is the Founder of Post.News, a platform built for real people, real news, and civil conversations. And while you’ll soon perhaps know him better from that, you probably already know him from his work as the CEO of Israeli-based navigation app Waze. Waze is a massive company that was acquired by Google in June 2013, and Noam continued to build the company until he moved on in 2021.
Prior to Waze, Noam also served as CEO of Intercast Networks and co-founded Deltathree, a leading international VoIP service provider.
Noam is known by many as a product guy, and for a good reason, but I’m excited to get under the hood of how that product background drives the huge vision for Post.News. Enjoy this week's show. Thanks for listening.
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1:08 - Introduction
2:12 - Level of quality guests
2:48 - Background and about Noam's parents
4:42 - Love for Fauda
5:15 - Model difference between the US and Israel
6:22 - Polarization in Israel/ Global Phenomenon
7:03 - Noam's time in Army / Training in communication and leadership
8:26 - Screening process in Army
9:30 - Decision about choosing a particular company
10:40 - Shutting down a company
11:00 - Major lessons learned
12:13 - Balance between rationale and gut decision
15:18 - Pre-Acquisition Google secret formula about culture
16:58 - How to manage Egos
19:31 - Approach to assess character and personality
22:30 - Hiring the right people for a particular task
24:29 - Finding the right path / Letter to Google
27:04 - Importance of Transparency
29:21 - How did time in Google affect Noam internally?
31:10 - Noam on retirement
33:20 - TikTok vs Youtube
36:21 - Civil Discourse / It all about respect
40:11 - Concept of tipping
45:08 - Product-led or Vision-led
47:11 - Noam's favorite Founders
49:54 - Example of a good leader
52:29 - How does Noam want to be remembered / Noam's legacy
53:40 - Single greatest piece of advice
54:49 - Noam's North Star
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