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Jan. 17, 2025

Adam Posner: ERE Keynote: Breaking Through Noise in Talent Acquisition- Leveraging Podcasting

Adam Posner: ERE Keynote: Breaking Through Noise in Talent Acquisition- Leveraging Podcasting

Check out my keynote from the ERE Recruitment Conference in Anaheim, CA, in November 2024.

Full video: https://youtu.be/0W1814jnqH0

Elevate Your Recruiting Game: Leveraging Podcasts for Talent Attraction


Drawing on his experience producing nearly 400 podcast episodes over three years, Adam Posner has transformed #thePOZcast into a powerful ecosystem that:

Boosts brand awareness and acts as a lead magnet for candidates and clients.
Builds and converts business relationships into long-term partnerships.
Establishes thought leadership for hosts and guests alike.
Provides a continuous stream of value-added content across platforms.
Creates a strong, authentic community and social credibility.
In this session, Adam shares his journey and actionable strategies for building and leveraging a podcast to attract top talent, foster engagement, and stand out in the competitive talent marketplace.

Learn how to create a podcast-driven system that elevates your recruitment efforts and positions your organization as a thought leader in the industry.


In this Keynote, Adam Posner shares his journey from a traditional career in account management to becoming a successful recruiter and podcast creator. He discusses the challenges faced by talent acquisition leaders, the importance of redefining company culture, and how podcasts can serve as a powerful tool for recruitment and engagement. Through various case studies, he illustrates how companies can leverage podcasts to communicate their culture, attract top talent, and enhance the candidate experience. Adam emphasizes the need for innovative content strategies and the importance of measuring the success of these initiatives.

This episode of #thePOZcast LIVE from ERE 2024 in Anaheim is brought to you by Juicebox. AI Recruiting just got smarter with Juicebox, the company behind PeopleGPT! With AI Sourcing powered by Generative AI, you tell it who you're looking for in natural language. PeopleGPT* instantly creates the search and evaluates profiles, saving you hours of time and effort.

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Ready to improve your sourcing skills? Use the code "POZ20" for an exclusive 20% discount. Visit Juicebox.ai

Thanks for listening. Please follow us on Instagram @NHPTalent and X @AdamJPosner. Visit www.thePOZcast.com for all episodes.



Takeaways

- Adam Posner's journey reflects resilience and adaptability.
- Talent acquisition leaders must break through the noise to engage candidates.
- Culture fit should be replaced with the concept of culture harmony.
- Podcasts can effectively communicate a company's culture and values.
- Successful case studies demonstrate the power of podcasts in recruitment.
- Creating engaging content is essential for attracting top talent.
- A well-defined podcast strategy can enhance employer branding.
- Evaluating the ROI of podcast initiatives is crucial for success.
- Diversity of mindset is key to a thriving company culture.
- Continuous improvement and adaptation are necessary for long-term success.

00:00 Introduction to Adam Posner's Journey
03:00 Challenges in Talent Acquisition
05:58 Redefining Company Culture
08:46 The Role of Podcasts in Recruitment
11:48 Case Studies of Successful Podcasts
17:56 Creating Engaging Content for Candidates
25:11 Building a Podcast Strategy
29:49 Evaluating Podcast Success and ROI