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Angelic Vendette: Building the Future of Retail With An Entrepreneurial Spirit (E320 #thePOZcast)

Audio: www.thePOZcast.com

Angelic Vendette, CEO and founder of Ave Advisory and former Global Head of Marketing at Alo Yoga, shares her journey and insights into marketing and innovation. She discusses her early entrepreneurial spirit and the lessons she learned from working in the service industry. Angelic also talks about her decision to pursue business school instead of acting and the valuable skills she gained from her first job at Deloitte. She shares her leadership style and the importance of assessing character and soft skills in interviews.

Finally, Angelic expresses her excitement for the future of innovation in retail and the potential for personalized experiences. In this conversation, Angelic Vendette discusses the importance of creating immersive branded experiences and the impact of AI on marketing. They also explore the success of Pepsi's Super Bowl activation and the factors contributing to Alo Yoga's success. The conversation touches on building a community, transitioning from employment to entrepreneurship, and the importance of exercise for mental sharpness.

Angelic emphasizes the importance of equity, inclusion, and women's rights, as well as the ethical challenges of AI and language models. The main takeaway is prioritizing family, love, and doing good in all aspects of life.

To learn more, please follow on LinkedIn: https://www.linkedin.com/in/angelicvendette/

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